Who needs Simon Cowell? How Big Data Can Predict Music Superstars
March 26, 2013
The world of sports has clearly been able to turn metrics into measurable, real-world predictions … so why shouldn’t it work for other markets as well? Why not use math to see into music’s immediate future? It’s happening. Thanks to the rise of online music consumption and the use of social media to discuss musicians, we have a clearer window into music consumption than ever before. Artists looking to break through to mainstream success may need to look no further than the numbers to chart their way to the top. But the question remains: Can something as personal and abstract as music be based on metrics, or does fate still have a hand in it all?
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